Spotlight: Apple Cider Vinegar

We are shining the spotlight on hero ingredients found in AG’s top-rated products, and today’s feature is organic apple cider vinegar – one of the key players in our Natural category. Read on to learn what this nutrient-packed ingredient can do for your hair!

What is it

Naturally-derived and packed full of nutrients, apple cider vinegar is simply a by-product of apple cider that has undergone fermentation. This process forms health-promoting probiotics and enzymes, resulting in less sugar and fewer calories than apple cider or apple juice. Despite its humble origins, it is widely known for its abundant health benefits, like improving gut health, soothing sunburns to helping with weight loss. In recent years, this seemingly magical ingredient has been making waves in the beauty industry.

How it works

A natural anti-bacterial and anti-inflammatory, apple cider vinegar has been linked to helping alleviate some common, scalp-related conditions such as dandruff. The acidity in apple cider vinegar naturally lowers the pH of the hair and scalp, sealing the hair cuticle to reduce frizz and add incredible shine. The slightly astringent qualities also help to cleanse impurities and product buildup, without leaving your hair and scalp feeling stripped. You can see why it’s the powerful hero ingredient in AG’s Natural category.

Use it

Find apple cider vinegar along with an abundance of other plant-based and naturally-derived ingredients in AG’s Natural category. Our Balance shampoo and Boost conditioner are blended with organic apple cider vinegar to gently cleanse and nourish all hair types – perfect for colour-treated hair! Finish with a few spritzes of Remedy, our leave-on mist infused with organic apple cider vinegar for lasting shine and improved manageability.

Image credits: Pinterest, Zara