This summer, we’re all about the air-dry-and-go routine to take advantage of the warmer weather (and maximize on sleep!). And with the launch of our newest innovation, Cloud air light volumizing mousse, we’re happy to say achieving the perfect air-dry look just got easier.

To celebrate Cloud’s official launch, we’re kicking off a series of interviews dedicated to our #LiftUp campaign –  all about spreading the do-good/feel-good attitude. This week, we caught-up with effortlessly cool girl, Nicole Wong, a Vancouver-based creative marketer and the little things that lift up her mood.

Colour Savour

05.02.18

Did you know that without proper maintenance, even permanent hair dyes can start to fade in just a few weeks? That’s why Colour Savour sulfate-free shampoo and Colour Savour colour protecting conditioner are our heros – with the help of AG’s exclusive CARE complex, the Colour Savour collection provides superior protection to colour-treated hair to significantly extend the life and vibrancy of hair colour.

With air-dry season right around the corner, we’re beyond excited to introduce our latest innovation: Cloud air light volumizing mousse. While this featherweight formula may be lighter than air, it’s no lightweight when it comes to styling. Read on to learn how Cloud instantly adds body and manageability for all hair types.

To celebrate National Hairstylist Appreciation Day, we want to highlight everything our stylists do for us to make us feel as good as we look. That’s why we’re dedicating our latest campaign to everything that lifts you up – whether it’s a bouncy blowout or a good chat with an old friend, we want to hear from you.

Whether you’ve hit snooze one too many times or you’re running late for brunch with girlfriends, it’s always a good idea to have a few go-to ‘dos that bring big payoff with little effort. See our favourite five-minute styles that are perfect for naturally curly hair!

We are shining the spotlight on hero ingredients found in AG’s top-rated products, and today’s feature is organic apple cider vinegar – one of the key players in our Natural category. Read on to learn what this nutrient-packed ingredient can do for your hair!

Now that Weekend 1 of Coachella has come and gone, we are officially in full-throttle festival frenzy. We picked our favourite looks from the weekend that we know we’ll be wearing all summer long – read on to see the hottest trends of the festival season!

Curly hair can be many things – when it’s good it’s great (and you feel like Beyoncé), but when it’s bad it feels like things can’t get any worse. But don’t worry, you’re not alone! We uncovered the top five curly hair woes and how to solve them, so read on to see what we found.

Curl Journey

04.05.18

Jade Pattenden was born into a creative family. At a young age, she fell in love with painting then delved into modeling and acting where she flourished her talents as an actress. Captivated by her work and her gorgeous curls, we had to learn more. Read on to learn about Jade’s #CurlStory and her journey through the world of entertainment.

In 2008, I went to Africa with the intent to impact gender inequality for girls, but with no real blueprint for how we could achieve this. I can’t say there weren’t a few obstacles along the way, but our focus never wavered and we managed to get through each roadblock we faced. Today, I reflect on all that we’ve achieved in the last 10 years.

When Johanna Yaovi noticed a gap in storytelling in the beauty industry, she took action. Fueled by her love of the people and cultures around her, she started The Curl Talk Project, a platform that celebrates curly or textured haired women from around the globe . More than just about their hair, The Curl Talk Project represents a whole community of people who, by embracing their natural hair texture, have learned to embrace themselves and become #CurlConfident. Read on to learn more about Johanna’s #CurlStory and The Curl Talk Project!

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