sulfate-free strengthening shampoo
Refuel’s sulfate-free formula gently cleanses, nourishes and restores life back into dry, damaged hair. Keratin amino acids provide long-lasting strength and touchable softness.
Massage into wet hair. Rinse and repeat as desired.
WHAT'S IN IT:
- Sulfate-free surfactants – gentle, colour- and treatment-safe cleanser with incredible lather
- Keratin amino acids, the primary building blocks of hair, penetrate the hair shaft, bonding, repairing and smoothing while adding strength, elasticity, moisture and shine and protecting against further structural trauma
- Herbal extracts – help soothe the scalp and adds shine
- Salt-free – most shampoos use salt as a thickener, which dries out your hair. AG’s shampoos are salt-free leaving your hair healthy and hydrated.
Keratin penetrates the hair cuticle and bonds to the brittle, broken scales helping to restore strength and moisture, and repair the hair while also preventing further damage.
KERATIN CHEMISTRY — WHY HAIR BREAKS:
There are numerous reasons why hair might break including mechanical (brushing, elastic bands), chemical (colouring, bleaching, hi-lighting, chlorine, salt) and environmental causes (UVA/UVB degradation). These processes harm the outer cuticle of the hair shaft leaving hair dry, brittle and prone to breakage.
Since keratin is the primary building block of the hair cuticle, introducing keratin back into the hair is the only way to repair it. Keratin penetrates the hair cuticle and bonds to the brittle, broken scales helping to restore strength and moisture, and prevent further damage.
The Keratin Repair category is formulated specifically with an abundant amount of keratin to make your hair visibly stronger, shinier and healthier with each use, and can be used daily as a reparative and preventative treatment. It is not possible to overuse keratin.