curls

When Johanna Yaovi noticed a gap in storytelling in the beauty industry, she took action. Fueled by her love of the people and cultures around her, she started The Curl Talk Project, a platform that celebrates curly or textured haired women from around the globe . More than just about their hair, The Curl Talk Project represents a whole community of people who, by embracing their natural hair texture, have learned to embrace themselves and become #CurlConfident. Read on to learn more about Johanna’s #CurlStory and The Curl Talk Project!

The LOC Method

03.15.18

The right routine for curly hair can be difficult to determine, sorting through the mousses, creams, gels, and sprays to figuring out a no-fuss, easy-to-remember regimen. Enter, The LOC Method (leave-in/liquid, oil, cream). A foundational routine to build on, it’s a fool-proof way to ensure beautifully defined and hydrated curls. Read how this method will eliminate the guessing-game, leaving you to embrace your #CurlConfidence.

Curl Ingredients

03.05.18

AG’s new Curl Revive sulfate-free hydrating shampoo and Curl Thrive hydrating conditioner are changing the curl game with super hydrating formulations. These curl boosters are packed with ingredients that nourish curls. Read on to discover what makes these products work and how they’re supporting #CurlConfidence.

Erin Garnes, a 22-year-old from Baltimore may be young, but she’s already a veteran on the social media circuit. Her blog, The Sunflower Experience includes content about embracing her natural texture, being a female blogger, and hosting an event in D.C. called Curl Talk. Erin is inspiring young women every day to embrace their natural hair textures and celebrate each other through positivity. Read on to learn more about Erin, what inspired her Curl Talk event, and her #CurlStory.

Curl Goals

01.17.17

We love curls. In all different forms. We’ve identified the three basic types to make prepping and styling easier. For each type, we have put together a list of products and a simple how-to. May your curls be the envy of all your straight-haired friends. Effortless, undone, imperfect – you got this.

NYFW Hair Trends

09.14.16

New York Fashion Week was in full swing, and we can’t stop cooing over all the hairstyles seen on the runway. Spring/Summer 2017’s hair trend is definitely all about effortless, everyday hairstyles.