Achieve Your #Hairgoals With AG’s Texture

AG’s newest products are unfussed, straightforward and simple to use.

AG Hair | Brand Story

From inspiration to innovation, AG Hair co-Founders, co-CEOs and husband and wife, John and Lotte Davis share their passion for making products that work.

New Dry Shampoo Line | Ready.Set.Go.

Our new line of Dry Shampoo - Meet The Original, The Blonde, Miss Light Brown and The Brunette.

All New BB Cream + Deflect

AG introduces two new colour-protecting products designed to prolong the vibrancy of your colour.

Control. Salt. Delete.

See why AG chooses to be different. It's not just what's in our bottles, but what's not.

The Science behind Hair regeneration

Learn about our new Regenerative Complex.